Flying to new fundraising heights

By leveraging gamification, we created a fundraising app to enhance their fundraising goals and engage a new audience group.

The charity was seeking to encourage a new younger audience to engage with their purpose and support their fundraising efforts. The success of the new website spearheaded the move to explore their first gamification project and develop an app. Aware they, like many charities, risked fundraising fatigue, they wanted to create something new and fit for a new audience, and so Helifun was born! A digital platform to help share the charity’s story and enable them a way to interact with supporters of all ages.

The tech behind the app